We invited Giu (CE) and Priscila Bispo (BA), two beauty artists currently based in São Paulo, to reflect on the dualities of beauty and to better understand what is beautiful in betting on the real
The idea of beauty was once linked to an objective essence of nature. Beauty was believed to be an essential characteristic of things. Over time, this essence came to be seen as a representation of the subject, a flirtation with an individual commitment in itself. The era of dogmatic metaphysics seems to have returned to fashion and there are times of a new attempt to place the subject no longer as the centrality of everything, but as a path.
We invited Giu (CE) and Priscila Bispo (BA), two beauty artists currently based in São Paulo, to reflect on the dualities of beauty and to better understand what is beautiful in betting on reality, even in a context that leads us to exist in spheres that often seem to make the opposite movement: a continuous asphalting in perceiving beauty in just being.
Pri and Giu, do you consider beauty to be something more subjective or objective?
[Giu] There are many concepts of beauty. For me, beauty is more subjective. The beauty references that I have are the people in my family, the city I came to, the things that messed with me there, the things I watched as a child. And that's extremely subjective and extremely mine. There's no way to repeat it, only I have access to this place.
[Pri] You can't fit beauty solely into subjectivity or something objective. My creations come from memory, from my mother, and this all builds my subjective references. But I need to be objective in what I communicate, being more direct allows me to consolidate the paths of the legacy that I want to leave. So even though I walk through subjectivities, I still consider that for me, beauty is objective.
Giu, for you, what does it mean to bet on your real in the market?
When you are someone who has visited some spaces and who have not always understood the aesthetics of your work, I feel that the most urgent thing to be real is produce something that has involved art. I couldn't bear to be put on to do makeup that bordered on the social, even though I wanted to do something much more beautiful there. Today I understand that in São Paulo, for example, I can get together with my friends to do things and show brands: “look, that's what I do here”. Bet on what I want to be and how I want to be seen from that.
Despite this advantage, I feel that in Fortaleza I was creating more. In São Paulo's logic, error is not part of the creation equation. When we bet on the logic of beauty through references and not through creation, we are subject to this type of result. So for me to know how to move through this logic, to create, to allow myself to make mistakes, to involve art, my perspective, my origins and the other (whether the client or an artist) is to bet on my real within the market and that is beautiful.
Pri, in your opinion is there a difference between being a makeup artist and a beauty artist?
Yes, it exists. There are many places in makeup, and makeup itself is very much manifested in what fashion can visually provide. For beauty artists, makeup leaves that purely visual place and leaves for a place of meaning and, consequently, of resignification. It goes further. What do I want to communicate with that hair? With that skin? In what ways and ways can I follow to create something other than the one I am presenting here?
In my creative process I bet a lot on nature. Today I think of beauty in a sphere other than makeup, so it's by betting on the natural and the closest to the real that I can create with what the person actually is and only enhances this through my work.
Giu, what is it like to create working with beauty, do you create while you work?
Hmm, difficult, but I believe that I create yes while working. Sometimes it happens that you have everything shaken, everything organized, knowing which paths your makeup and hair should follow, and when the time comes, you realize that it's not working there. The flow of beauty sometimes surprises us and we need to create on top of new solutions.
This is where it is needed Have a calibrated eye between what you like aesthetically, what you are as a makeup and beauty professional - because you can't escape what is beautiful in the world of beauty - and what you need to deliver, so those are the moments that I create. When I look and think with all the baggage that I have since I was born to the present moment: What is the most beautiful solution for this?
Pri and Giu, what would you say to beauty artists and creative professionals who are increasingly betting on being authentic and aware of their uniqueness?
[Giu] The references are already in you. Your work will be extremely unique, no matter how much you are inspired by other artists. It's important to have confidence, because if you don't believe in your work, who will? I am so thankful for the people who believed in me.
Recently, I was seeing an Instagram reminder of a post I made shortly after leaving the music video for Dance With Me by Selena Gomez, to which I signed Beauty, with the phrase “thank you to everyone who believed in me, when I didn't believe myself”. That's very strong. When I became aware of the importance of believing in myself and in my work, everything changed.
[Pri] Baggage time is very important. Despite considering that things happened quickly for me, I understand how valuable it is to carry your story and what you believe. Being unique and authentic brings you closer to becoming a reference. When you choose to really want to be seen, it takes work, but it's rewarding.
There are many discussions about beauty and it's impossible not to daydream about this topic. Our proposal is to reflect what actually brings us closer to understanding beauty for what it is, whether in moments of greater objectivity or subjectivity, in the artificial or in the natural. Giu and Pri show that originality and authenticity can take us far and that betting on it may be the most real and beautiful thing we can do for ourselves.
Giu is a beauty artist, 31 years old. Cearense based in São Paulo and signs beauty to artists such as Rachel Reis, Céu and Valentina Bandeira. Learn more, @giumaquiadora.
Pri is a beauty artist, 30 years old. Bahiana based in São Paulo, she has already signed beauty to Mc Carol, Iza and Malu Camargo. Learn more, @priscilabispobeauty.