FW River: Aluf

In “Dialogues about Time”, Ana Luisa Fernandes shifts this concern to the field of the body, transforming the runway into a space where past, present and projection coexist in friction.

Fashion//Other Side
by Sarah Rocksane Araújo
April, 2026

ALUF opened the second day of Rio Fashion Week with a question that cannot be solved, but only crossed: how to inhabit time without being swallowed up by it? In “Dialogues about Time”, Ana Luisa Fernandes shifts this concern to the field of the body, transforming the runway into a space where past, present and projection coexist in friction. It's not about answering, but about designing possibilities of existence. What you see, first, is a suspension. The white outfits establish an almost tactile pause, as if time were slowing down so that we can better observe their folds. There is quiet precision in the design: high structured collars, sleeveless knitwear that embraces the body without trapping it, loose pants that slip lightly. The silhouette doesn't impose: it suggests. And in this suggestion, the ALUF woman presents herself less as an idealized figure and more as an ongoing process.

Zé Takahashi/@agfotosite

But it is in the detail that the discourse thickens. The textures, sometimes padded, sometimes slightly wrinkled, sometimes crossed by discreet ripples, evoke the matter of time. There are fabrics that resemble moving sand, others that seem to have already been cut, almost pearly. The fringes appear as a marking of passage, a materialized tic-tac that accompanies walking. Nothing here is just an ornament; everything operates as a sign of duration, of transformation. The palette reinforces this path. From initial white to beige and ocher, the collection is anchored on an earthy, almost mineral scale that suggests sedimentation. At times, the chorus erupts as a pulsation. Black, on the other hand, appears as an axis, organizing the eye and introducing a more graphic dimension, especially when it dialogues with the chalk stripes, reinterpreted with slight irregularity. It's as if the brand revises its own codes, allowing for minor deviations.

Zé Takahashi/@agfotosite

The silhouettes reveal one of the most interesting points of the collection: the clash between control and fluidity. On one side, draped dresses that accompany the body in continuous, almost liquid curves. On the other hand, structures that resemble tailoring, marked waists, volumes on the hips, vests and overlays that organize the torso. The so-called “tic-tock women” appear precisely in this hybrid territory: firm but not rigid; aware of external time, but still connected to an internal rhythm. The accessories literalize and expand the concept. The circular bags, with inscriptions that refer to Roman numerals, operate like small portable watches, while the jewels evoke mythologies of the time, moving the discourse to a symbolic dimension. There is something ritual in this set, as if each look were an entity, a contemporary goddess who negotiates daily between deadlines, wishes and memory.

Zé Takahashi/@agfotosite

In the end, what ALUF presents is not just a collection, but a refinement of language. The playful aesthetic that has always crossed the brand remains, but now stressed by a greater awareness of the world.

+