Ryzí revives Warner Bros. partnership with a Powerpuff Girls collection

Brazilian brand Ryzí launches its second collaboration with Warner Bros.: the Powerpuff Girls x Ryzí collection, arriving in Brazil at the end of May after debuting in London at the Pinga X Borogodó pop-up. Known for conceptual accessories in upcycled leather, Ryzí uses the launch to take another step in its international expansion.

Inspired by the world of The Powerpuff Girls, the collection translates the show's nostalgic aesthetic through the brand's authorial eye. The proposal crosses Ryzí's characteristic geometry with the characters' visual elements, balancing contemporary design and playful reference without tipping too far to either side.

"We wanted pieces our client would wear every day, but with those special, personality-filled elements from the Powerpuff Girls," says Luiza Mallmann, founder and creative director of Ryzí. The palette draws on the cartoon's classic colors: blue, green, yellow, black, gray and off-white. Highlights include bags that revisit the brand's known shapes, such as ORIME and BAGGU, and new creations, such as a bag inspired by the Mayor's phone.

Produced entirely in upcycled leather, the collection also includes exclusive keychains and dust bags printed with the characters, developed by Warner Bros., which reinforce its collectible nature and limited run. The campaign was shot in London by Mallmann herself.