Whipped-cream and ice-cream textures inspire a new generation of cosmetics

Faced with a routine that demands nothing but speed, the cosmetics industry answers with an invitation to slow down: formulas that prioritize the pleasure of touch and the stimulation of the senses. In a year marked by escapism as a form of consumption, the market bets on unusual textures, capable of turning the act of self-care into a wellness pause.

At FCE Cosmetique 2026, the spotlight went to textures inspired by whipped cream, ice cream and milkshakes, along with solutions that adapt to different climate conditions. Personal care brands have started setting the season by touch, proof that a routine's efficacy begins the moment the product is touched.